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Clean Bubbles

Welcome to
SBL Solutions Canada

Woman using a futuristic AR tablet with HR icons

As a strategic business partner, SBL Solutions Canada understands the importance of creating a business culture that not only encourages employee engagement and growth but also contributes to the overall success of a business.


We specialize in developing an exceptional employee experience and a healthy culture for the future of work.  

We are passionate about helping our clients create an environment where employees can thrive and where the company’s success is driven by the people at the heart of it. 

Finding Inspiration at Every Turn

Culture matters because it shapes the very foundation of an organization, defining its values, beliefs, and behaviours. It influences how employees interact with each other, how they approach their work, and ultimately, the success of the company. At our organization, we recognize the significance of culture and take a holistic approach to the Employee Experience. We view employees as consumers of HR processes and programs, ensuring that their needs and expectations are met. By co-creating and tailoring our approach, we aim to cultivate a culture that aligns with your core values and resonates with your employees. We understand that building a strong culture is a journey that requires time, typically spanning 12-18 months.

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Our History

"If a company takes care of its people, the people will take care of the company."

Founded by Samena Brinkman-Lyon on November 17, 2021, SBL Solutions Canada is a Sole Proprietorship that originated after her post-graduation HR position. While serving as a temporary Grievance Management Consultant at Bell Technical Solutions, she effectively utilized her Telecom and Union background but faced values-related hurdles within the department.  This experience ignited her passion and fervent exploration of People First Cultures, Engagement, and the Employee Experience.

Meet The Founder

Samena Brinkman-Lyon

Archetypes: Revolutionary, Hero, Sage

In the realm of visionary leadership, I embody a dynamic fusion of archetypes: Revolutionary, Hero, and Sage. With seamless synergy, my Revolutionary and Hero personas forge a powerful alliance aimed at shaping a future of transformative change within workplaces. Their combined force urges business leaders to embrace change, while my Sage archetype quietly toils in the background, perpetually learning and contemplating ways to create a more equitable world for all.

As a creative and forward-thinking individual, I am driven by a mission to propel businesses toward the forefront of the evolving work landscape. My focus on guiding enterprises towards a competitive edge in the future of work underscores my commitment to ushering in innovation, fostering diversity, and driving progress. The harmonious coexistence of these archetypes within me reflects an unwavering dedication to redefining the workplace narrative and leaving an indelible mark on the world of business.

Our Clients

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