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Two Surveys. One System.

CultureTalk offers two online assessments – one for organizations and one for individuals – that use the same, simple, story-based framework to identify strengths and shadows through 12 Archetypal storylines.


Looking for a simple framework that can steer a career transition?

Want to learn more about your archetype for a personal leadership brand?

Looking to engage and develop employees?
Need to grow leaders who can inspire action?
Want to resolve conflict and strengthen team connections?

Need to understand your organizational culture and to attract and retain top talent?

Relatable & Human Story Based 
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Bridge the gap between individual potential, team performance, and organizational strategy through Archetypes. 


A Story Based Solution Built On Archetypes

Archetype | noun ar·che·type\ˈär-ki-tīp\

A symbol, theme, setting, or character type that recurs in different times and places in myth, literature, and rituals so frequently as to suggest that it embodies essential elements of the ‘universal’ human experience.

Archetypes are human storylines that we can all recognize and relate to; they show up as personalities in people and as shared cultures in groups. They are like fingerprints: nuanced and unique. They can provide multi-layered and detailed profiles of both individuals and organizations, as well as a shortcut to understanding unwritten rules and unconscious behaviours.

Begin the Journey of Discovery

The Individual Survey

Measure your personal values and perceptions. Build awareness about who you are, how you show up and why you do what you do. Clarify decisions, enhance communication, and strengthen relationships and grow with intention.

The Organizational Survey

Measure underlying beliefs and behaviours. Surveyyour entire team or a representative sample. Usedemographic questions to customize your report,comparing groups of employees across locations,departments, tenure and more.

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